GOOD FOR US.
GOOD FOR THE EARTH.
GOOD FOR YOUR TASTE BUDS.
In the vibrant and sunny lands of California, a little idea was born to create bold, plant-based Latin flavors that were not just good for you, but also good for the Earth. El Burrito became the pioneer, bringing the joy of chorizo to everyone—minus the meat, of course.
But we didn’t stop there. Oh no, we’re on a mission to make every meal a fiesta of flavor! From tacos to breakfast spreads, our Organic Soyrizo® and other plant-based creations are here to turn your kitchen into the hottest spot in town. With every bite, we’re delivering authentic spices, sustainable goodness, and a whole lot of love.
For over three decades, El Burrito has been putting smiles on faces and flavor on plates, yet we’re just heating up! We bring the fire—bold, authentic, and endlessly creative. Cooking with Soyrizo® is heat, heart, and heritage in every bite. A sizzling, spice-infused celebration of tradition with a modern twist.
Meet Chimi the Burro:
The Spicy Soul of El Burrito
Say hola to Chimi — our bold, lovable burro who brings the heat, the humor, and the heart to everything El Burrito. Born beside a sizzling street taco cart and raised on old-school sabor, Chimi is here to prove that plant-based can go hoof-to-hoof with flavor-packed tradition. Whether he’s clomping into your feed with spicy kitchen hacks or dropping wisdom like your abuelo (but with TikTok swagger), Chimi’s here to shout it loud: “You don’t need meat to bring the HEAT.” All plant, no plot — just pure corazón.
Customer Reviews
"I thought I had left chorizo behind forever, but this stuff is crazy good and entirely plant-based."
"..Soyrizo is the only product that gives the taste my whole family, who do not typically appreciate anything vegan, will eat and also enjoy. That’s saying something!"
"I love the taste of Chorizo, but I hate the gross ingredients. This has nothing gross in it and it tastes exactly like the real stuff. 😋"
HERITAGE HIGHLIGHTS
"This Soyrizo is a staple in our Kitchen."
– Ian